Ferrari’s Electric Revolution: 'Luce' Steps Into the Spotlight

Ferrari has officially revealed the name of its first fully electric car, marking a historic shift for the legendary Italian manufacturer. The brand’s inaugural EV will be called “Luce,” an Italian word meaning “light” or “enlightenment,” symbolizing Ferrari’s vision for the future of performance and innovation.

Rather than opting for a traditional reveal, Ferrari has chosen an unconventional three-stage launch strategy for its electric flagship. The company previously introduced the vehicle’s mechanical foundations and core technology. Now, the official name and interior design have been unveiled, while the exterior styling will be presented later this year at a special event in Italy.

Ferrari collaborated with LoveFrom, the design studio founded by former Apple chief design officer Sir Jony Ive, to shape the car’s interior. The result is a radical departure from traditional Ferrari cockpits. Many observers describe it as the closest the automotive world has come to an “Apple-inspired” vehicle interior, blending minimalism with cutting-edge technology.

Inside, the cabin features a three-screen layout: a digital driver display, a central infotainment screen, and a rear-seat display. The driver display consists of two layered panels, with the upper panel featuring three cutouts that reveal the screen behind it, creating a three-dimensional, aviation-inspired visual effect. This display is mounted to the steering column and moves together with the steering wheel, enhancing immersion.

The steering wheel itself reinterprets the classic three-spoke wooden Nardi wheels from Ferrari’s 1950s and 1960s models. It includes physical controls for adaptive cruise control, drive modes, traction settings, suspension adjustments, and wipers—maintaining tactile functionality despite the vehicle’s digital focus.

The central touchscreen can rotate slightly toward either the driver or passenger, improving usability. Physical climate controls remain in the lower section, while the display offers dedicated modes for a clock, chronograph, compass, and launch control. The minimalist center console keeps only essential buttons for windows, door locks, and trunk release.

Additional controls for lighting, defogging, and launch functions are located in an overhead panel. Rear passengers also benefit from climate controls and a dedicated screen displaying key vehicle data.

Performance figures underline Ferrari’s determination to preserve its racing DNA in the electric era. The four-motor powertrain delivers up to 1,000 horsepower in boost mode, enabling a 0–100 km/h time of just 2.5 seconds and a top speed of around 310 km/h.

Ferrari plans to reveal the Luce’s exterior design at a dedicated event in Italy this May. As anticipation builds, the automotive world is watching closely to see how Ferrari’s electric “enlightenment” will shape the brand’s next chapter.