On September 9, 2025, at the Apple Park campus in Cupertino, Apple introduced three new Apple Watch models during its annual “Awe Dropping” event. The Apple Watch Series 11, Apple Watch Ultra 3, and Apple Watch SE (3rd generation) were launched alongside the iPhone 17 lineup and AirPods Pro 3, highlighting Apple’s continued focus on health, fitness, connectivity, and safety. CEO Tim Cook and his team emphasized how these watches, powered by watchOS 26, will redefine everyday experiences.
Apple Watch Series 11: Smarter Daily Companion
The flagship model, Series 11, delivers substantial upgrades with 5G connectivity and hypertension monitoring as key highlights. FDA-approved blood pressure notifications will soon be active in over 150 countries.
- Design: 41mm and 45mm sizes, Liquid Glass design, brighter Always-On display.
- Health: Blood pressure tracking, advanced heart rate monitoring, new fitness algorithms.
- Performance: Faster S11 chip.
- Battery: 18 hours of use, 30 minutes for 80% charge.
- Software: Apple Intelligence with live translation in messages.
Starting at $399, Series 11 is positioned as the ideal everyday smartwatch.
Apple Watch Ultra 3: For Adventurers and Professionals
The rugged Ultra 3 is tailored for extreme athletes and explorers. The most striking addition is the Emergency SOS via satellite, enabling distress calls even in remote, cellular-dead zones.
- Design: 49mm titanium case, 42-hour battery, water resistance up to 100 meters.
- Health: Dual-frequency GPS, hypertension notifications, advanced health metrics.
- Safety: Satellite connectivity, enhanced navigation tools.
- Battery: 15% more efficient than Ultra 2.
Priced from $799, the Ultra 3 is a top-tier choice for outdoor enthusiasts.
Apple Watch SE 3: Affordable and Capable
The SE 3 has been revamped to include premium features like Always-On display and fast charging.
- Design: 40mm and 44mm options, compact and bright.
- Health: Core heart rate and sleep tracking, activity goals.
- Performance: S10 chip, watchOS 26 support.
- Battery: 18 hours plus fast charging.
With a $249 starting price, it’s a perfect entry point for new or younger users.
Overall
Apple has refreshed its smartwatch portfolio to appeal to every type of consumer. Series 11 is ideal for daily users, Ultra 3 for adventurers, and SE 3 for those seeking affordability. Available for pre-order today and launching on September 19, these models solidify Apple’s leadership in wearable technology.